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5 Mistakes to Avoid When You Start Selling Globally

Tuesday, July 28, 2026 at 3:45 PM – 4:30 PM
Grand Ballroom E
Concurrent Session

Session Description

Expanding to new markets can unlock massive growth, but it can also expose hidden risks that catch even experienced businesses off guard. In this session, we’ll all break down five common mistakes businesses make during international expansion so you won’t damage authorization rates, customer trust, or overall profitability. Attendees will walk away with actionable insights for building a scalable global payment setup. Expand with confidence, avoid costly surprises, and support growth in any market.

Speakers

Joe Emig

CRO, AltoPay

Fran Jones

Global Opertations and Payment Strategist, Digistore24